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What Strategic Planning Is Not

Strategic planning does not try to make future decisions. A Part of strategic planning is anticipating the future environment, however the decisions are made in the present. Over time, your...

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Long-Range Planning vs. Strategic Planning

Even though many use the terms strategic planning and long-range planning synonymic, the terms differ in their prominence on the assumed environment.   Long-range planning is usually considered to...

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Key Concepts Of Strategic Planning

Remember your audience and your stakeholders when performing your strategic planning. The result should be a document that everyone involved in the planning process understands and supports.  If...

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Strategic Planning - Definition

Strategic planning is a management tool for organizing the present on the basis of the projections of the desired future. That is, a strategic plan is a road map to lead an organization from where it...

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Introduction to Strategic Planning

Strategic planning comprises the procedures of defining objectives and creating strategies to attain those objectives. A strategy is a long term plan of action designed to achieve a particular goal, as...

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Video: 11 Mintues On How To Perform a SWOT Analysis For Your Organization

How To Perform a SWOT Analysis For Your Organization is the subject of this video. In this Youtube video by Erica Olsen you get details on how and why you should perform a SWOT analysis as part of...

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Internal and External Factors

The intention of any SWOT analysis is to separate the key environmental factors that are significant to the marketing plans of the business. SWOT clusters key portions of information into two main...

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How to perform a SWOT Analysis?

The compulsory first step in SWOT analysis is a definition of the preferred end state or goal. The goal must be unambiguous and approved by all partaker in the SWOT analysis process. Failure to...

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